recession redux
Update April 2025: Here we go again. Again. If you're risk-averse or work at Goldman Sachs or JP Morgan, you think the economic sky is falling thanks to unchecked political turmoil and this country's role in it. Maybe. One thing's…
the marketing mindset
Marketing isn’t something you do. It’s the way you approach your business. In fact, marketing should be the guiding force of your business. You as CEO of your company need to be thinking about marketing. All. The. Time. This is…