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success maven

success maven

With a branding update and website redesign, we help turnaround expert Zizi Fritz tell her story in a fun, adventurous way.

Telling Cézanne Fritz’s story involves more than communicating her business prowess. Zizi is a world traveler and lover of all things zebra. In reimagining her website, we aimed to blend her passions in one natural, organic design.


turnaround expert

Zizi specializes in turnaround management in the non-profit sector. She’s worked in education, cultural, medical and other environments, serving as C-level executive during the organization’s turnaround transition.

We started with a brand brief to get clear on Zizi’s service offerings and positioning as well as client benefits and success stories.

Because Zizi also has stories to tell from her journeys around the world and an obsession with one African animal in particular, we decided to draw her worlds together with unexpected imagery and a stark, black-and-white theme with vibrant spot color. We also revamped her logo to match and helped Zizi develop with her new tagline: Driving economic development in the non-profit sector.

The creative duo at Kings Touch Video Productions (aka Shawn and Roberta King) contributed their expertise with a motion background on the homepage that brings the design to life.

Visit and share in the adventure.

When we embarked on the process of remaking my website, I had no idea we would have so much fun and communicate my mission so clearly. Many thanks to the team at Sōlfire Creative for my new branding and website!

~ Cézanne Fritz

Find out how a custom website will help you get noticed. Call us. 858 224 2826
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