Telling Cézanne Fritz’s story involves more than communicating her business prowess. Zizi is a world traveler and lover of all things zebra. In reimagining her website, we aimed to blend her passions in one natural, organic design.
Zizi specializes in turnaround management in the non-profit sector. She’s worked in education, cultural, medical and other environments, serving as C-level executive during the organization’s turnaround transition.
We started with a brand brief to get clear on Zizi’s service offerings and positioning as well as client benefits and success stories.
Because Zizi also has stories to tell from her journeys around the world and an obsession with one African animal in particular, we decided to draw her worlds together with unexpected imagery and a stark, black-and-white theme with vibrant spot color. We also revamped her logo to match and helped Zizi develop with her new tagline: Driving economic development in the non-profit sector.
The creative duo at Kings Touch Video Productions (aka Shawn and Roberta King) contributed their expertise with a motion background on the homepage that brings the design to life.
Visit wherethezebrasroam.com and share in the adventure.
~ Cézanne Fritz