A newly formed company identified a unique opportunity to provide nurse recruiting services for hospitals in the Southwest, where nursing staff are needed.

In designing Salud Recruiting Services’ website, the primary goal was to educate nurses in Canada about the quality of life as well as robust job opportunities available in the southwestern United States.

The company already had a logo developed, so we created a full color palette to expand on the branding.

Photography from a local tourism board combines with descriptive text to entice potential candidates. Interested nurse candidates can even apply and submit their résumés online through the site. The website also describes the company’s recruiting services for employers.